Feminine Lines

Feminine Lines is a luxury athleisure brand that has a distinctive and bold visual identity. The color palette is quite feminine to suit the color ways of the clothing. Although the palette is quite light and feminine the brand imagery has more of a modern "sneakerhead editorial" feel which helps create something with both darkness and light.

brand graphics

color palette

Website design

business card

logo suite

Project Scope

project overview

Feminine Lines

Project Scope

website

logo suite

color palette

stationary

brand graphics